Texas DECA

Texas DECA is the largest state association within the DECA organization. Their 2022 State Conference was intended to welcome members back to in-person events with an experience they'll not soon forget. The annual Texas DECA State Career Development Conference included an Opening Session, Entertainment Session, Business + Election Session and Awards Session. Our team was responsible for all things production from scripting to stage design to a custom motion graphics package to on-site audio-visual production execution.

Complete Event Production

We received the client-provided show outline and our team went to work, focusing on scripting while simultaneously building show moments and stage movements. This allowed our full team to keep the big picture in mind while each individual department focused on the details. Inevitably, as the production evolved, the team was able to rearrange sections of the shows for a seamless final production.

Our stage managers acted as on-site liaisons, scheduling rehearsal times around the client's and talent's schedules, ensuring everyone looked and sounded great and were comfortable throughout the event. A custom greenroom was curated close to the stage for talent holding that included seating, beverages and snacks.

Creative Media Design

Every production at White Tie begins with a stage design concept. This process unites our producers, creative team and technical architects from concept to reality. For Texas DECA, we knew the centerpiece was going to be an LED wall design that would both intrigue the audience and also support the sophisticated movement of talent on stage. We were challenged with the U-shape layout of the venue’s seating as it limited the effective viewing angles for many audience members.

Our designers settled on a symmetrical, three screen design that pitched outward to face audience members on all sides. By positioning the openings behind the main screen, we created an illusion of one continuous screen for much of the audience.

With three individual 11.5' x 16' LED screens, the LED wall allowed our stage managers to welcome VIPs onto our stage through strategic passageways between the screens. This helped to give audience members a seamless show, as the on-stage talent could move seamlessly and discretely around the set.

The LED wall became the perfect canvas for our creative team to build immersive and thoughtful content throughout the show. With over 500 individual graphic cues, this set piece became the perfect backdrop to support the on-stage messaging.